Chevrolet, known for it’s durability and fuel-efficient vehicles worldwide, partners with SM Supermalls to join the bandwagon of “Home of Global Brands” by SM. This partnership between Chevy and SM is set to bring fun and new experiences for the whole family and allowing customers to discover the rich automotive heritage of Chevrolet in select SM malls nationwide
The partnership was announced during a media launch held at the Atrium of SM Mall of Asia in Pasay.
Chevrolet – which brand’s origin traces back to Detroit, USA – is known in over 100 countries worldwide for its fuel-efficient cars and trucks. Recognizing the role that the brand plays in the lives of Filipinos, SM Supermalls takes pride in welcoming Chevrolet to the “Home of Global Brands.”
The launch showcased live music performances, car-a-oke sessions, fun-filled activities and promos, and an impressive display of classic and hand-picked Chevrolet cars which appeared in timeless American movies. As part of SM’s Dad’s Day celebration, dads with their families received freebies and were also given amazing deals.
SM Supermalls launched an exciting campaign inviting the whole family to explore, discover and experience the world at SM, “Home of Global Brands.’ From May to December this year, different well-known and loved brands will take center stage each month. Partner brands will mount world-class and innovative activities to allow mall-goers feel and experience new and exclusive to SM product launches, activations, promotions, and fun event.